Website re-vamp, praise indeed

A request by an international company to re-vamp its website brought music to the ears of South Devon’s leading marketing and web design company, Createanet.

For Generator Research based in Newton Abbot is a world leader in digital music research and consulting and boasts an impressive client list of some of the world’s biggest and best known businesses including Universal, Motorola, Nokia, Vodfone, EMI, Sony, Siemens, Swisscom, Microsoft and Meridian.

Generator focuses on the strategic challenges and forces that are shaping the European mobile communications industry. It sells research products in the form of written documents to industry professionals who have specialist needs that cannot be effectively met using internet resources. Its clients include professionals in a diverse range of companies across the globe who have a business interest in the European mobile communications world.

Its founder and research director Andrew Sheeny commissioned South Devon’s leading marketing and website design company Createanet to re vamp its existing website and the new version - which went live this week - is already attracting considerable interest worldwide.

Mr Sheeny, who has held senior positions with both Nortel Networks in the UK and Telstra in New Zealand, was particularly keen to highlight the company’s leading edge in the world of music entertainment….. the first industry to experience the transforming effects of digital technology and the internet.

Createanet’s Kevin King explained: “This proved to be an exciting challenge for our team with the need to encompass so many aspects of the company within the site. Generator Research is an international company with clients covering the entire technology and media arena including areas such as cable, satellite and terrestrial broadcasting, fixed and mobile telecoms, internet, advertising, corporate finance, venture capital, professional firms, consumer electronics and a broad range of intermediaries.

“We have created a website which we are confident will continue to attract worldwide interest and will enable clients to easily download research reports or receive weekly updates about new research.”

Andrew added: “We have been operating since 2003 and are recognised as a world leader in digital music research and consulting. Our consulting projects range from executive counselling which might be offered over the phone to strategic advisory projects that require months of dedicated attention. Our new website highlights all the services and we are delighted the new look will ensure we continue to be a world leader.”