Moko Direct

The Brief

Moko have progressed from importer of unusual items from Asia and the east to having their own unique high street store in the heart of Exeter all of which has been very successful. The next logical move for them was to take their product range online, after seeing a newspaper article on createanet they approached us to build them a ecommerce store.

Our Approach

With Moko’s often unique product range it became very apparent to us that although their needs were not over challenging in terms of technology what we needed to do was get across the highly visual nature of their product range. This was handed over to our design department who set about using the product photography as one of the main focal points of the design.  We were then on hand during the population process to advise on correct use of key phrases as Moko populated their site.

The Result

Moko now have a very visual website that instantly tells visitors the nature of their product range the minute they land on the site.  The site starting taking orders on its first day of launch and continues to grow in visibility on the search engines mainly due to Createanet’s coding standards which is compliant to googles guidelines

The site has is expected to feature in many of the top newspapers in the near future as the awareness campaign continues to gather momentum. We continue to support Moko with their online marketing activities.