After a very successful 1st year with their brand-new website, Danfloor were looking to provide customer service applications that would intuitively lead the customer to the right product. This all came to fruition after Danfloor forged a working relationship with the Crown paint company. We were approached to provide a web application that made the most of this relationship. Working with their design team the idea of the colour configurator was born, this will enable customers to select colour schemes that would then show them the relevant carpets and paint surfaces.
The Result
Danfloor now has a completely configurable system that can be controlled from within content management system allowing them to set their own paint schemes and matching carpets and paints. Once the user has selected the relevant carpets and paint schemes the system automatically generates specification sheets in PDF format which can easily be forwarded on to clients and project managers.
Danfloor’s clients immediately took to the system and it has proved very successful in generating additional sales an equally as importantly a much better experience for their customers.